12 Traits of Profitable Brands

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What do profitable CPG brands have in common?
(Hint: It’s more than strong margins.)

Whether profitability means more financial freedom, less stress, or building a business with lasting impact—how you get there depends on the decisions you make now.

In this Craft to Crumb article, Emerge media partner Avant Food Media shares insights from an Expert Connect class with Keith Kohler, president of K2 Financing and Emerge industry partner.

Keith outlines 12 traits that consistently show up in profitable early-stage brands—ideas that can help you sharpen your strategy, cut what’s not working, and build a business that works for you.

Read the full article for all 12 traits, and see if you’re on the right track.



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