- Princess Cruises will feature a large, floral replica of its newest ship, Star Princess, in the Rose Parade on January 1, 2026, in Pasadena, California.
- The float is themed around Alaska’s Inside Passage, highlighting wildlife and glaciers, and is constructed from over 300,000 fresh flowers and natural materials.
- The float celebrates the Star Princess‘s upcoming inaugural Alaska season in 2026, which features 180 departures and 19 destinations.
- The design incorporates a nostalgic nod to Princess’s role on “The Love Boat” and aligns with the parade theme, “The Magic in Teamwork.”
Princess Cruises will celebrate the new year by featuring a spectacular, larger-than-life floral replica of its newest ship, the Star Princess, in the Rose Parade on January 1, 2026, in Pasadena, California. The float is designed to showcase the awe and wonder of sailing through Alaska’s legendary Inside Passage, celebrating the Star Princess‘s inaugural Alaska season.
The float will bring Alaska’s “Great Land” to life using more than 300,000 fresh flowers, seeds, and natural materials. The design will feature animated Alaskan wildlife, including soaring bald eagles, spouting humpback whales, and bears fishing for salmon. Princess Cruises, recognized as the number one cruise line in Alaska, intends the float to honor not only its passionate crew but also the local Alaskan storytellers, guides, and communities that enhance the voyage experience.
The Star Princess, a 177,800-ton, 4,300-guest Sphere-Class ship, will be prominently showcased, including representations of key onboard venues like The Dome and the sphere-shaped Piazza. The float aligns with the Rose Parade’s theme, “The Magic in Teamwork.” Princess Cruises’ largest-ever Alaska season in 2026 features eight ships and 180 departures, with the Star Princess sailing weekly seven-day Inside Passage cruises roundtrip from Seattle from May 3 to September 19, 2026. The Rose Parade attracts 800,000 spectators and over 28 million U.S. television viewers annually.