Bug by Bly Studio Reimagines Sustainable, Flat-Packed Furniture

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Flat-packed furniture can get a bad rap – often dismissed as flimsy, disposable, and better suited to dorm rooms than design showrooms. With the debut of the Bug collection, Danish design house Eilersen and female-founded Bly Studio prove that flat-pack can be durable, beautiful, and, most importantly, sustainable. Guided by the philosophy of “low impact, long durability,” Bug elevates environmentally conscious design beyond aesthetics, weaving sustainability into every detail – from material choices to craftsmanship.

There’s nothing buggy about the collection, but the name is layered with meaning. “Bug” nods both to the furniture’s design – soft cushions cradled within a sturdy frame – and to nature’s own ingenuity. Insects are often the first signs of a healthy, recovering ecosystem, and here, they serve as a reminder to design with conscious intention. “It’s about designing for tomorrow’s world, without losing what we’ve always stood for: excellent comfort, ultimate quality, and timeless design,” shares Nils Juul Eilersen.

Modern lounge area with a burgundy sectional sofa, matching ottoman, wooden armchair, round coffee table, and a wooden partition in a minimalist room with white walls

A modern armchair with blue upholstery and light wood frame sits in a minimalist room with a wall art, a green lamp on a white shelf, a plant, and a red ottoman

A close-up of a modern chair featuring light wood paneling and blue patterned upholstery, placed on a light-colored wooden floor

The Bug collection also checks every box of sustainable design: flat-packed for low transport impact, designed for easy disassembly and repair, and built with replaceable components that extend its life. “We’ve worked with as few materials as possible without compromising on function and comfort,” note Bly Studio founders Eva Fly and Anne Brandhøj. “The comfort is embedded in the shape itself.”

A modern living room with a yellow sofa, abstract art on the wall, a black floor lamp, and a white bench with a bowl, basket, and bag

Two modern light wood armchairs with gray cushions are positioned in front of large windows in a minimalist, bright room with minimal decor

The collection comprises a sofa, chair, stool, and table – each carrying the same expression of sculptural curves and conscious construction. On the sofa and chair, the carved arches in the outer shell let the upholstery flex naturally. The cushions, gathered neatly at the corners and held in place by the mold itself, add a tactile softness that balances the furniture’s clean lines. The stool echoes the plush, compact comfort of its larger counterparts, while the table grounds the family with generous, sweeping curves.

A small round marble coffee table with wooden legs holds a potted plant, a ceramic pitcher, and a cup, situated near a window with sunlight streaming in

A modern room with a red upholstered wooden chair, abstract wall art, a sculptural piece on a wooden block, and a round marble table

Together, the pieces in the Bug collection showcase how thoughtful detailing can elevate flat-pack furniture into something enduring, intentional, and beautiful.

Minimalist living room with light wood floors, modern wooden furniture, neutral walls, large windows, abstract art, and natural light filling the space

A modern living room features a light wood armchair with pale cushions, a yellow sofa, a round marble coffee table, and a small wall shelf with books and decor against white walls

A modern, minimal living room with light wood flooring, two armchairs, a coffee table, a rug, wall art, large windows, and a potted plant

A close-up of a wooden piece of furniture with a blue patterned fabric cover, next to a green lamp and a blue-and-white vase in a blurred background

A modern wooden armchair with maroon cushions sits in a minimalist room near a marble table, abstract wall art, and a white floor lamp

Minimalist living room with light wood furniture, a small bookshelf, abstract art on the wall, and a gray rug on pale wooden floors. Natural light enters through a window on the left

To learn more about the Bug collection by Bly Studio for Eilersen, visit eilersen.eu.

Photography courtesy of Eilersen.

As the Senior Contributing Editor, Vy Yang is obsessed with discovering ways to live well + with intention through design. She’s probably sharing what she finds over on Instagram stories. You can also find her at vytranyang.com.





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