Today’s guests aren’t just booking a room, they’re choosing a lifestyle fit. They’re remote workers, wellness-minded travellers, digital natives and experience seekers… all at the same time.
And in 2026, their expectations will rise even faster.
Join us on December 10th at 11:00 AM CET as we explore what’s changing, why it matters, and how hotel marketing and operations teams can prepare strategically, not reactively.
You’ll walk away knowing:
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- The major behavioural shifts reshaping guest journeys
- What the “new hybrid guest” really wants from your property
- How to adapt your spaces, offerings, and messaging for 2026
- The leap from personalisation to predictive experiences (and why it pays off)
Who is joining?
- Thibault Catala, Founder & CEO at Catala Consulting
- Maria Nolze, CX & Hospitality Leader
- Zsuzsanna Albrecht, Hospitality Tech & Revenue Leader
- Mark Evans, Sales Director at Bookboost
If you want clarity on what’s coming next, and how to use it to stand out, this conversation is for you.
Save your spot today: https://watch.getcontrast.io/register/bookboost-2-hospitality-in-2026-the-trends-shaping-guest-expectations?utm_source=e-hotelier&utm_medium=banner