A New Chapter for Vision One
At Vision One, we’ve always believed that brands can, and should, be powerful engines of growth. But as the marketing world evolves, it’s clearer than ever that performance marketing and short-term activation alone can’t deliver the long-term results businesses need.
That’s where Kendra’s leadership makes all the difference.
Her passion for brand strategy, behavioural insight, and helping clients succeed is truly inspiring. She has a rare ability to see both the big picture and the human side of brand growth — understanding that behind every data point is a story, and behind every brand is a set of people trying to make a real connection.
Kendra’s appointment is a big moment for us — it strengthens our commitment to helping brands decode growth, build emotional connections, and move beyond traditional “brand building” toward what we call brand energising.
From Kendra Furey Head of Brands:
“I’m thrilled to step into this position and build on Vision One’s reputation as a leader in brand research. Understanding how and why brands grow has never been more important, and I’m excited to help our clients not only navigate today’s challenges but achieve the momentum they need for the future.”
Kendra will spearhead the launch of our enhanced brand tracking service, which builds on the ideas shared in Brand Momentum, the book by our CEO, Tony Lewis. This new approach is designed to help brands unlock sustainable growth by focusing on what truly energises them — emotionally, strategically, and behaviourally.
About Kendra Furey
Kendra brings over seven years of experience in research, marketing, and client strategy, having worked across sectors including retail, financial services, and food & beverage. With a Master’s in Research focused on Uniqueness, The Self, and Luxury Fashion Brand Congruence, she has a deep curiosity about what makes people and brands unique.
She’s also one of the most thoughtful, curious, and passionate researchers I’ve ever worked with, and I couldn’t be happier to see her take on this role.
Please join me in congratulating Kendra on this well-deserved promotion as Head of Brands.
Title: Kendra Furey Head of Brands