Monetising the guest journey| Free webinar

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Hosted by BHN editor Eloise Hanson.

In partnership with Agilysys. 

Time: 14:00 – 15:00 BST

Online | Free to attend

In today’s experience-driven economy, the most successful hotel brands are shifting focus from selling rooms to curating end-to-end guest journeys. This evolution is opening new opportunities to personalise each touchpoint, deepen guest engagement, and unlock revenue beyond the traditional stay.

What you will learn:

  • How hotels are adapting to the experience economy, and what stands in the way of full integration
  • Strategies for elevating ancillary services into revenue-generating guest experiences
  • How smart technology can tailor offers, upsells, and experiences to individual guests
  • The role of staff in revenue strategy and their impact on guest satisfaction and loyalty

Expert speakers

To be confirmed soon.

Who should attend:

  • Hotel owners, investors and developers
  • Operators and third-party management companies
  • C-suite executives, general manages and senior teams
  • Technology providers
  • Service providers