Apple may be preparing to launch a more affordable MacBook model aimed at budget-conscious consumers, according to a report by analyst Ming-Chi Kuo. The device is expected to arrive by the end of the year and could be priced below the current MacBook Air, which starts at $999.
To reduce costs while maintaining performance for everyday use, Apple may equip this entry-level MacBook with the A18 Pro chip, the same processor used in the iPhone 16 Pro, instead of the more powerful Apple M4 chip found in the latest MacBook Air models. While the A18 Pro may offer less multi-core performance, Kuo suggests this won’t significantly impact typical usage, especially for students or users with basic computing needs.
The new MacBook is expected to feature a 13-inch display and a lightweight design, reinforcing its portability and potential appeal to students and casual users. Visually, it may stand out with a wider range of color options, including silver, pink, and yellow, evoking the colorful strategy once seen with the iPhone 5C.
Low budget MacBooks could run the iPhone 16 Pro chipset (A18 Pro). (Image: ChatGPT)
Although Apple has not confirmed any details about the product, the company reportedly has ambitious goals, planning an initial production run of 5 to 7 million units. This large volume suggests Apple is aiming to reach a broader market, possibly expanding its presence in education and emerging markets.
In terms of specs, the entry-level MacBook is also expected to come with 16 GB of RAM as standard and support for Apple Intelligence, the company’s suite of AI-driven features. This would ensure that, despite the lower price point, users still benefit from Apple’s latest software innovations.
No official pricing or release date has been announced yet, but if the rumors prove accurate, Apple could introduce a new category of budget-friendly MacBooks with competitive performance and a fresh design approach.
Evidence Found in Apple Intelligence
MacRumors has revealed that it initially discovered evidence of a new Mac device in backend code related to Apple Intelligence last summer, and later confirmed that the machine would use the A18 Pro chip. Identified as “Mac17,1,” this would mark the first Mac powered by an iPhone chip.
Until now, all Apple silicon Macs have used M-series chips, which are known for higher core counts, greater memory capacity, and enhanced support for external displays. The A18 Pro chip, which first appeared in the iPhone 16 Pro, represents a significant shift in Apple’s hardware approach.
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