If you’ve ever licked a scoop of Giani’s “Belgian Chocolate” on a muggy evening in Delhi, you already know it hits different. And if you’re one of those folks who’s been thinking, “Hmm, what if I ran my own outlet?” — well, you’re not alone.
Today, we’re getting into the nitty-gritty of the Gianis Ice Cream franchise cost, profits (yes, the real numbers), and whether this iconic brand is actually worth your hard-earned money. Buckle in, it’s not your average business blog — we’re spilling the cold, creamy truth.
🧁 A Brand That’s Basically Part of Delhi’s DNA
Let’s rewind to 1956. While India was still finding its post-independence rhythm, a gentleman named Kuldeep Singh Giani opened a modest little ice cream shop in Fatehpuri. Fast-forward several decades, and bam! — Giani’s Ice Cream is now a household name, especially up north.
We’re talking 100+ outlets, flavours people fight over (kesar pista? don’t even get me started), and a fanbase that runs across generations. It’s not some fly-by-night brand chasing trends — it’s got roots, and that really matters when you’re investing your savings into a franchise.
🍧 So Why Giani? What’s the Big Deal?
The food business in India is crowded, competitive, and not for the faint-hearted. But Giani has a few solid things going for it:
- It’s Already a Hit: No need to convince people. They already know (and love) the name.
- High Margins, Low Fuss: No complex menu. No fancy chefs. Just ice cream, waffles, shakes — simple stuff with surprisingly good returns.
- All-Season Business: Summer sells like hotcakes (or cold cones?), but winter’s got brownies, hot fudge sundaes, and so on.
- Franchise Friendly: They actually want you to succeed. Training, branding, sourcing — it’s all prepped and ready to go.
🍧Giani Ice Cream Franchise Business Model
Now that we’ve established why Giani is such a catch, let’s dig into how the actual business model works — because running a franchise isn’t just about hanging a signboard and scooping ice cream. There’s a bit more nuance to it.
Here’s how Giani Ice Cream sets things up for its franchise partners:
🏪 Franchise Formats Available
Giani offers flexibility in terms of outlet types — depending on your location, budget, and space availability, you can choose from:
Kiosk Format:
- Ideal for malls, food courts, and transit hubs
- Lower setup cost
- Compact (approx. 80–150 sq. ft.)
Standard Parlour Format:
- Full-fledged ice cream store with seating (optional)
- Suitable for high street markets, shopping zones, or college areas
- 200–500 sq. ft. space recommended
Add-On Format:
- Works well as an extension to an existing business (like a café, bakery, or fast food joint)
- Helps increase footfall and overall revenue with minimal setup
💡 Pro Tip: If you’re just starting out and your budget is tight, go for the kiosk format — it’s cost-effective and quicker to break even.
📍 Ideal Locations
Location is everything in the ice cream biz. Giani specifically looks for:
- High footfall zones — malls, markets, colleges, office areas
- Visibility from the main road or entrance
- Ground floor preference
- Dense residential or youth-centric catchments
🎯 You don’t need the biggest space, but you do need a location where people naturally gravitate.
👥 Staffing & Operations
Another advantage? You won’t need a huge team or specialised chefs. Here’s what the typical staff setup looks like:
- 2–4 staff members to manage scooping, billing, and cleanliness
- Giani provides training on how to handle equipment, serve products, and manage customer service
- POS system and billing software are often included in the package
🍦 Menu Offerings (aka Your Revenue Stream)
The Giani menu is wide enough to attract variety-seeking customers but streamlined enough to maintain operational ease:
- Ice Cream scoops & sundaes
- Falooda, Kulfi, Rabri (traditional bestsellers)
- Thick Shakes & Waffles
- Brownies with Hot Chocolate Fudge
- Seasonal Specials (e.g., Mango Mania in summer)
📈 Bonus: Many franchisees boost ticket size by bundling combo offers (like 2 scoops + shake at a discount).
🔁 Business Flow – Day-to-Day Operations
A typical Giani franchise runs like this:
- Receive inventory from Giani’s central supply system (weekly or bi-weekly)
- Open shop by afternoon — peak hours begin after 5 PM
- Serve customers, manage online delivery (Zomato/Swiggy integration helps)
- Daily closing includes basic cleanup, POS reconciliation, and stock check
- Report sales to franchisor as part of regular royalty tracking
If you’re looking for a business that doesn’t tie you down with messy logistics, complicated menus, or staff drama — the Giani Ice Cream franchise business model is refreshingly simple, efficient, and (most importantly) profitable when done right.
Read: Best Dairy Franchises in India
💰 Gianis Ice Cream Franchise Cost: What’s the Real Investment?
Alright, let’s get into the part everyone’s most curious about — how much does it actually cost to open a Giani Ice Cream franchise in India?
The good news? It’s way more affordable than a full-fledged café or QSR chain. You don’t need crores or a family inheritance — just smart planning, the right location, and about ₹13–17 lakhs in initial investment.
Here’s a detailed cost breakdown to help you see where your money goes:
Here’s a (relatively realistic) breakdown:
| Component | Estimated Cost (₹) |
| Franchise Fee | ₹6 Lakhs |
| Interior & Branding | ₹4 – ₹6 Lakhs |
| Machines & Equipment | ₹2 – ₹3 Lakhs |
| Initial Stock & Ingredients | ₹50K – ₹1 Lakh |
| Opening Promo & Marketing | ₹50K+ |
| Licensing, Misc., etc. | ₹50K+ |
| Total | ₹13 – ₹17 Lakhs |
📝 A Few Important Notes:
💡 Franchise Fee gives you the rights to operate under the Giani brand, access to their systems, training, and ongoing support.
- 🧱 Interior & Branding costs can vary wildly depending on the outlet format (kiosk vs parlour) and local construction rates.
- ⚙️ Equipment includes freezers, display units, POS system, and other backend tools — most are sourced via Giani’s own vendor network.
- 📢 Marketing & Launch usually covers grand opening promotions, banners, digital ads, and flyers — it’s optional, but strongly recommended.
🔍 Pro Tip: Giani doesn’t charge hefty hidden fees, but always requests a detailed breakup before signing any agreement. And yes, you can try negotiating interior costs depending onthe city and store size.
🔄 The Ongoing Gianis Ice Cream Franchise Costs: What’s the Monthly Baggage?
So you’re up and running — but what do you keep paying after the launch?
- Royalty: Roughly 6–8% of your gross monthly sales. Pretty standard.
- Staff & Salaries: Expect 2–4 employees. ₹25–40K/month depending on the city.
- Rent: Location-dependent. Could range from ₹20K to ₹1 lakh.
- Utilities & Misc: Ice cream needs cold storage = electricity bills won’t be cute.
Still, if you manage your resources wisely (read: don’t overspend on jazzy interiors), you’ll keep a decent chunk of the revenue.
📈 Profit Margins & ROI: Let’s Talk Rupees
Now, this part’s juicy.
On average, a Giani outlet pulls in around ₹3 to ₹5 lakhs a month. Let’s play with the middle ground:
- Revenue: ₹4,00,000/month
- Total Expenses (royalty, staff, rent, inventory): ₹2.5–3 lakh
- Net Profit: Around ₹1 – 1.25 lakh monthly
That means — if you stay on your toes, focus on quality, and market locally — you can break even in 12 to 18 months. Sometimes faster if you get the location spot-on.
🧠 Insider nugget: Many franchisees report higher profits in summer and festival seasons — so plan your promos accordingly.
🧑🏫 What Kind of Support Does Giani Offer?
Honestly? They’re not the type to hand you the keys and disappear.
Here’s what you’ll get:
- Pre-launch training for operations, inventory, and customer service
- Store design support — from layout to signage
- Centralised supply chain, so you’re not hunting for vendors
- Marketing help during launch, plus seasonal campaign ideas
And no, you don’t need to be a hospitality expert. As long as you’re willing to learn and serve, you’re good.
✍️ The Application Process (a.k.a. How to Get In)
The steps are actually refreshingly simple:
- Head to the official site of Giani’s ice Cream
- Fill out the franchise inquiry form
- Wait for a callback (usually 2–5 working days)
- Discuss your location & feasibility
- Sign the agreement
- Set up shop and launch
🔎 Pro tip: Ask about exclusivity clauses in your area. You don’t want another Giani opening two blocks away.
⚔️ Giani vs Other Ice Cream Franchises: The Face-Off
| Brand | Investment | Royalty | Ideal Cities |
| Giani | ₹10–15 Lakhs | 6–8% | Tier 1 & Tier 2 |
| Baskin Robbins | ₹12–22 Lakhs | 11–14% | Tier 1 |
| Amul Parlour | ₹2–6 Lakhs | None | Tier 3 & rural |
| Naturals | ₹25–35 Lakhs | 8% | Premium markets |
In plain words, Giani gives you that sweet middle ground: affordable investment, decent margins, and a name people already trust.
📞 Giani Ice Cream Franchise – Contact Details
Ready to take the next step and bring a Giani outlet to your city? Great choice! But don’t jump in blind — the best way to begin is by speaking directly with the franchise team.
Here’s how you can get in touch with Giani Ice Cream’s official franchise department:
📨 Franchise Inquiry Form
Visit the official Giani Ice Cream website and fill out their franchise application form:
👉 https://www.gianisicecream.com/franchisee/
It only takes 2–3 minutes to complete, and someone from their team will usually respond within a few working days.
📧 Email Address
You can also write to them directly with your proposal or queries at: fr@gianisicecream.com
☎️ Phone Number
While not always listed on the site, franchise-related calls are often routed through their corporate office. If you’d like to try calling:
📞 +91-9560506660 & +91-8130004148 (Office hours: Mon–Sat, 10 AM to 6 PM)
⚠️ Pro Tip: Avoid third-party franchise websites that make tall promises. Always deal directly with Giani’s official channels to get the most accurate information, transparent pricing, and genuine franchise terms.
🧠 Tips for Newbie Franchisees (That No One Tells You)
🍧 Don’t skimp on your store’s first impression — signage and lighting go a long way.
- 📱 Set up delivery options early. Swiggy and Zomato are your best friends.
- 🎉 Run mini-events — birthday scoops, loyalty cards, local college collabs.
- 👀 Watch stock like a hawk. Ice cream’s perishable and losses sting.
- 🙋 Train your staff like gold. One rude cashier = ten lost customers.
🗣️ A Couple of Franchisee Voices
“We opened in Chandigarh in 2023. Footfall was slow at first, but by month four, we were doing ₹5 lakh/month. Giani’s backend is super smooth.”
— Karan Bhatia, Franchise Owner“I run a small Giani kiosk next to my café in Indore. Great add-on biz with very low overhead.”
— Meenal Joshi, Franchise Partner
🧾 Final Thoughts: Is Gianis Ice Cream Franchise Worth It?
Let’s not sugarcoat it (pun intended).
If you’re dreaming of starting a franchise that’s not wildly expensive, doesn’t require a chef army, and already has a fanbase — Giani Ice Cream is a pretty sweet deal.
Is it 100% effortless? Nope. But if you pick the right spot, stay consistent, and treat it like a real business (not a hobby), the returns will follow.
Read: How to Start an Ice Cream Parlour Shop Business in India
Quick FAQs on Giani Ice Cream Franchise Cost
What’s the ballpark investment?
Around ₹10–15 lakhs, depending on size and location.
Can I open it in a small town?
Totally! Just make sure there’s steady footfall.
Do I need prior business experience?
Not really. A basic sense of operations and people skills go a long way.
What’s the break-even time?
Most outlets recover investment within 12–18 months.
Do they help with setup?
Yep — training, interiors, stock, POS — the whole shebang.