- A new study from the travel company Tourlane ranks 25 countries by the prevalence of American cultural influence.
- Canada tops the list, reflecting its deep cultural connections and close proximity to the United States.
- The study reveals interesting global trends, including Ireland’s strong interest in the NFL and Singapore’s high concentration of American brands.
- The rankings were determined by nine indicators, including the market share of U.S. films and music, and the adoption of American technology.
In a fascinating new study that highlights our interconnected world, the travel company Tourlane has revealed the wonderful ways American culture creates shared experiences across the globe. The new analysis explores how deeply U.S. films, music, brands, and technology are woven into the fabric of daily life in 25 different countries, creating what one expert calls a “shared cultural language made in America.”
The study is full of fun and insightful findings. Unsurprisingly, Canada leads the ranking, showcasing the beautiful and close cultural bond it shares with the United States. The report also uncovers other interesting connections, such as Ireland’s growing passion for American football, making it Europe’s top hub for NFL fandom. In the dynamic city-state of Singapore, the deep integration of brands like Starbucks and McDonald’s shows a strong consumer connection, while countries like Norway stand out for their digital embrace of American entertainment and technology.
This analysis is a brilliant reminder of how culture travels and adapts, creating unique blends and common ground between diverse nations. Rather than being a simple ranking, the study celebrates the vast and positive influence of U.S. culture and shows how it continues to inspire and shape global trends in a multitude of interesting ways.

The complete study, including detailed country-by-country insights, is available here: tourlane.com/most-
About Tourlane
Founded in 2016 in Germany, Tourlane is redefining the way people travel. The company combines the expertise of local travel specialists with innovative technology to make planning exceptional, personalized journeys feel effortless. Tourlane’s customer-first approach ensures seamless support before, during, and after a trip, so travelers can focus on what truly matters: enjoying precious time away with the people they love. For more information, visit www.tourlane.com.