This Video is Sponsored By AuraGold:
AuraGold App Download Link:
Most people know how to earn money. But managing and growing it? That’s where they struggle.
Meet Anand N K, Founder & CEO of Aura Gold, who learned this the hard way. He was running a successful agency, making good money—but still losing it without realizing why.
That’s when he dived into the world of finance and discovered what most of us never learn:
🔹 Why savings alone won’t make you rich
🔹 The key differences between investing and saving
🔹 How to start investing in gold, stocks, and mutual funds—even if you have no money
🔹 Why financial literacy is a must, no matter how much you earn
Realizing that 75% of Indians lack financial literacy, Anand started Aura Gold to make investing accessible for everyone.
In this episode of TheThirdLane Podcast, we break down money myths, smart investment strategies, and the steps you can take today to stop losing money and start building wealth.
If you’re ready to take control of your finances, this episode is for you. Watch now, and don’t forget to like, comment, and subscribe for more insightful conversations!
Epaphra
TheThirdLane Podcast (Spotify):
Instagram: |
LinkedIn:
Anand N K
Instagram:
LinkedIn:
AuraGold
Instagram:
Website:
App Download Link:
————————————————————————————————————————-
My Favourite Books:
Dotcom secrets :
The Almanak of Naval Ravikant :
Courage to be disliked :
My gear for shooting this video:
🎥Sony ZVE1 Camera :
🎬 Sigma 24-70mm Lens :
🎙 HollyLand m2 Microphone :
🔆Godox 100W Light :
💡Godox SoftBox 32 inch:
📽 Tripod Name :
WHO AM I?
If we haven’t met before – I’m Epaphra, a storyteller, entrepreneur, and content creator with a passion for help create awareness to people about different opportunities. Through my videos, podcasts, and writing, I share transformative insights, practical strategies, and powerful stories to inspire you to grow, take action, and create a life filled with purpose and meaning.
————————————————————————————————————————-
Timestamps:
00:00:00 Podcast trailer
00:01:53 Intro
00:02:12 What happened after schooling?
00:04:20 Getting placed at Infosys
00:06:25 First company
00:07:08 Identifying the real problem
00:08:50 Inception of Aura Gold
00:10:27 Difference between investing & saving
00:12:20 How to invest as a beginner?
00:15:02 Importance of ‘why’
00:17:52 EMI trap
00:19:54 The 20-6-20 rule
00:21:40 Why should one invest?
00:24:08 How does a bank control interest rates?
00:25:46 Why is bank inflation higher compared to the US?
00:26:43 How does the US dollar affect India’s tier 3 cities?
00:31:59 The correlation between gold and the US dollar
00:34:04 Where should you invest?
00:36:29 Equity and the stock market
00:39:55 Uncertainty in stocks
00:40:48 Front-running and manipulation in stocks
00:45:45 Two rules of investing
00:46:18 How to invest in the stock market?
00:52:27 How to invest in gold as a beginner?
00:53:51 What is CAGR?
00:54:02 CAGR of the stock market
00:55:25 Different ways to invest in gold
01:00:11 Paper gold is only for investment
01:03:05 Benefits of digital gold
01:04:06 Is jewelry a good investment?
01:05:10 Aura Gold’s pricing strategy
01:05:41 Gold rates in jewelry shops
01:08:15 How does Aura Gold operate?
01:10:54 Wealth barrier
01:13:43 Gold investment is trusted
01:15:10 Why can’t ETFs be withdrawn on weekends?
01:15:54 What is the spread?
01:18:27 Sell rate of gold at Aura Gold
01:23:46 How does Aura Gold handle trust issues?
01:30:21 Customer experience
01:36:19 Aura Gold’s mission
01:39:29 Home is not an asset
01:41:13 YOLO creates problems
01:41:40 Number of users in Aura Gold
01:43:46 Problems with EMI
01:48:02 Paying GST for Interest
01:50:15 Minimum investment amount
01:51:43 Diversification in investment
01:54:28 When is a good time to buy gold or silver?
01:55:58 Real estate investment
01:58:42 How to buy a home?
02:04:10 Summarizing the podcast
02:05:32 Final suggestions
02:08:04 About Madurai Veeran
02:09:20 Consistency matters in investment
source