This week, I’m breaking down the latest social media data to make it more digestible for you! All data came from Metricool’s social media study which can be found here:
You’ll learn which platforms are easiest to grow on, had the most reach and shares, which platforms get the most clicks, and more to inform your social media strategy this year.
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ABOUT SHELBY:
Hey, I’m Shelby, bestselling writer and marketing coach for creatives. After growing my own audience as an author to more than 500k on social media, working in social media management for 8+ years, becoming a full-time writer and selling over 60k books on social media, I now teach authors and creatives, like musicians, artists, poets, photographers and more, how to grow and sell their creative work on social media.
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Timestamps:
0:00 – What we’re covering in this episode
0:55 – How each platform performed in 2024
4:20 – The best platforms to grow a community
8:00 – My predictions for social media
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